EVERY property manager and executive spend their time thinking about how to improve their business and keep their residents happy.
If you’re like any of the property managers or executives we speak to on a regular basis, however, it seems like there aren’t enough hours in the day with all the fighting fires you have to do.
Maybe you’ve even contemplated changing your job title on LinkedIn to ‘Part-time Property Manager, Part-time Firefighter?
You can’t grow your business if you’re spending all your time firefighting short-term problems.
Good news, you can put down the hose!
We’ve gone ahead and curated a list of property management websites you should (i mean uhh…..if you want to do?) be reading to keep up to date with industry trends, learn about the latest marketing strategies, and hopefully lead to fewer fires.
So grab your morning coffee and get reading…
Lease Labs
Who: A team of marketers, designers, SEO pros and technologists dedicated to helping you be successful in your multifamily marketing efforts.
Why: If you want to stay ahead with your marketing strategy, then we can think of no better starting place.
Start Here: 4 Ways To Use Instagram Stories for Apartment Marketing
Instagram Stories are here to stay and this post will explain why and how you should be using the platform for your apartment marketing.
Updater
Who: Updater is the technology company for building you tools to help you move.
Why: Updater have years of experience working with property managers in the multifamily industry, so their blog is a great resource of insights into the multifamily industry and where it’s heading.
Where to start: How to Effectively Manage Your Property’s Online Reviews
Start with this free e-book on attracting and retaining residents, with a focus on defending your property against negative online reviews.
Doorgrow
Who: Jason Hull and his team at Doorgrow are committed to helping you grow your business and manage more properties.
Why: Jason focuses on single family, but the principles and advice he shares on #DoorGrowShow apply to any property manager, whether you’re managing 1 or a 1,000 “doors.”
Where to start: Get A Mobile App For Your Property Management Business with MyResidentLinc
Start with Jason’s interview with our co-founder Evan on the future of the multifamily industry, how technology is changing the industry, and how MyResidentLinc was started. Then make your way through his other interviews because they’re awesome.
Fourandhalf
Who: Internet marketing agency who deal exclusively with property management clients
Why: “Your success is our success.” Fourandhalf are constantly researching about the latest internet technologies to help you get more properties under management
Where to start: 5 Ways to Get More Property Management Leads
It’s hard to pick one, but who doesn’t want more leads?
30 Lines
Who: They help you build an online presence through your website, email, and social media.
Why: You can no longer rely on word of mouth, your online presence is now more important than ever.
Where to start: 4 Trends Driving Apartment Marketing in 2017 and What To Do to Stay Ahead
An analysis of how renters are shopping for apartments in 2017 and how you can make sure your marketing aligns with these trends.
MyResidentLinc
Who: The leading custom mobile app platform for the multifamily industry…wait this company sounds awesome! You got us, we cheated and added ourselves to the list.
Why you should listen to them us: We’ve just launched our blog and will be posting every Wednesday and Friday on how you can improve your business—whether that’s through mobile technology, internet marketing tactics, industry trends, or interviews with industry experts.
Where to start: Behind The App: Interview With Our Co-Founder Evan Savar
Read about our awesome founder Evan Savar, MyResidentLinc and how custom mobile apps are the future for the multifamily industry.